![]() ![]() You cannot deliver great customer service, without having a customer-focused culture and engaged employees who live and promote this culture.Īlso, because the enthusiasm and passion of engaged employees cannot be imitated, it is seen and felt by the customers when they interact with these employees or watch them do their jobs. Before any business can begin to deliver great service its employees must be engaged, and committed to the service culture. The reason for this is that employee engagement and customer satisfaction go hand-in-hand. If you’re still wondering if it’s worth it to start the transition to a customer-focused culture, here are 7 rewards to consider –Īn outcome of having a customer-focused culture is also making policies and creating incentives that improve employee engagement. ![]() Various research has found clear correlations between a great service culture, employee engagement, customer loyalty, and profit1. It is not mere coincidence that these brands, known for their great service are also industry leaders in their various markets, this is because they have invested in developing a solid customer service culture. These brands all have one thing in common – a great service culture. From Apple, to Southwest Airlines, to Four Seasons, to Zappos, to Amazon, to Disney. Organizations that offer exceptional service are often leaders in their various markets. ![]() ![]() In business today, customer service has gone beyond being just another department, to becoming a very critical component in the relationship between a brand and its customers. ![]()
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